DQ1 Does the current way information technology is distributed and used contribute to unequal opportunities within our society? Do some research on the Internet to learn about the digital divide. What is this divide, and why should we be concerned about it? How has this divide changed over the years? How can the divide be bridged?
 
DQ2 Think about your own recent encounters with service providers such as restaurants, theaters, car repair facilities and banks. Identify and describe one service experience that met or exceeded your expectations and another that left you dissatisfied.
 
What characteristics stood out in each case? How did your experience relate to the concept of a servicescape? How could the service provider that disappointed you improve its performance?